If you don’t know yet what Google Analytics is, don’t worry you have come to the right place. So, you are asking yourself what is Google Analytics.
Well Google Analytics is a web analytics service that is offered by Google itself and it tracks and reports website traffic. This is fantastic as it informs you of all the users who are coming to your site, where they found your website and whether they even interacted with your website at all. Wow, this is super cool!
So, if you have just created a website, this will seriously be the best tool to use.
Today, I will be discussing why Google Analytics is so important to Bloggers.
Google Analytics is important to bloggers because there number one goal is to get more traffic and subscribers coming to there blog posts. Google Analytics allow you to see:
Who is viewing your site?
This is the geographical location of your audience and it tells you which web browser they used to get to your site, eg South Africa and it can even tell which device they used to view your blog, eg. mobile device.
What do people do on your website?
Google analytics can be used to track where the user is going on your website, how long do they stay on your website and what is the bounce rate? If you have more than one post then it can also be used to view what posts they are viewing and reading.
When do people visit your website?
You can post your blog post at a time in the day where you know people will view the most at a certain time. So its best that you pick the best time in the day in which you want to post. The most frequent time when readers will read your blog post is probably in the night time once they have finished work and maybe even after their dinner time.
How do people find your website?
This shows where people are coming from to view your blog posts, it also shows you the percentage of where the people are coming from. Example could be from Facebook, Email or possibly even a link. Readers can even just find by simply clicking on your blog post from various other blogs and they may even come across your posts and profile and they may even follow you.
How do people interact with your content?
Google analytics shows you how people and users interact with your sites content. It shows the percentage of the user who clicked on what link on your site.
Without these reasons you wouldn’t know how to monitor traffic coming to your site.
People can use Google analytics to see what people and readers are viewing on the blog.
Why is Google Analytics so important to business?
The reason why its so important is that without this, it makes it difficult for bloggers to see if their blog is effective enough and if whether their is enough people viewing the posts and if not then bloggers would have to improve it